State of Digital Trust 2026

2026

Open publication workspace · Sign in to read the full PDF.

AI-generated summary

1) Consumers are increasingly acting on their concerns about data privacy and AI, leading to significant revenue implications for brands that fail to build digital trust.
2) This report details consumer behavior shifts regarding data privacy and AI, explores the commercial impact of digital trust, and provides a framework for building trust infrastructure.
3) It includes insights from a survey of 11,000 consumers across seven markets, highlighting key trends in AI transparency, data usage, and consumer willingness to pay for trusted brands.
Tags: digital trust, AI transparency, consumer data, privacy, brand trust

Check the original publication for accuracy and context.